Why do paraphrasing ai tools cost so much per month?

I have been looking at a lot of ai paraphrasing and rewriting tools for the past couple months, and I have noticed that pretty much all of them limit you to 5k–6k words per month for a $12–$20 per month subscription. 5k words should only cost $1-$2 a month (based on the chatGPT api price). Why do all of these services charge way more. I would think that they would be super competitive on price and that there is something else that warrants them charging 10x their cost, but I’m not sure. Are they just overcharging or does it actually cost that much?

submitted by /u/littlejack59
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